Tip 1: You know more people than you think
You may think that you don’t know anyone who can help you with your job search. But you know more people than you think, and there’s a very good chance that at least a few of these people know someone who can give you career advice or point you to a job opening. You’ll never know if you don’t ask!
Tip 2: Reach out to your network
All the connections in the world won’t help you find a job if no one knows about your situation. Once you’ve drawn up your list, start making contact with the people in your network. Let them know that you’re looking for a job. Be specific about what kind of work you’re looking for and ask them if they have any information or know anyone in a relevant field. Don’t assume that certain people won’t be able to help. You may be surprised by who they know.
Tip 3: Focus on building relationships
Networking is a give-and-take process that involves making connections, sharing information, and asking questions. It’s a way of relating to others, not a technique for getting a job or a favor. You don’t have to hand out your business cards on street corners, cold call everyone on your contact list, or work a room of strangers. All you have to do is reach out.
Tip 4: Evaluate the quality of your network
If your networking efforts don’t seem to be going anywhere, you may need to evaluate the quality of your network. Take some time to think about your network’s strengths, weaknesses, and opportunities. Without such an evaluation, there is little chance your network will adapt to your needs and your future goals. You may not notice how bound you are to history, or how certain connections are holding you back. And you may miss opportunities to branch out and forge new ties that will help you move forward.
Taking inventory of your network and where it is lacking is time well spent. If you feel your network is out of date, then its time to upgrade! Your mere awareness of your needs will help you connect you with new and more relevant contacts and networks.
Tip 5: Take advantage of both “strong” and “weak” ties
Everyone has both “strong” and “weak” ties. Strong ties occupy that inner circle and weak ties are less established. Adding people to networks is time consuming, especially strong ties. It requires an investment of time and energy to have multiple "best friends.” Trying to stay in touch with new acquaintances is just as challenging.
But adding new “weak tie” members gives your network vitality and even more cognitive flexibility—the ability to consider new ideas and options. New relationships invigorate the network by providing a connection to new networks, viewpoints, and opportunities.
Tip 6: Take the time to maintain your network
Maintaining your job network is just as important as building it. Accumulating new contacts can be beneficial, but only if you have the time to nurture the relationships. Avoid the irrational impulse to meet as many new people as possible. The key is quality, rather than quantity. Focus on cultivating and maintaining your existing network. You’re sure to discover an incredible array of information, knowledge, expertise, and opportunities.
